Intelligence-Based Scout for SAFEMLS Tackles MLS Challenges

In early 2009, Clareity Security partnered with AdmitOne Security to deliver Scout for SAFEMLS as an expansion of its industry leading SAFEMLS solution. Scout for SAFEMLS is an intelligence-driven authentication suite designed to improve revenue assurance and organizational security. Intelligence-driven strong authentication transparently monitors user access, continuously analyzes for unauthorized use, and automatically applies security policies for remediation.

Scout for SAFEMLS offers a convenient end user experience without compromising security or requiring the organization to incur the expense and time to provision hardware, software, or certificates to end user. Powerful biometric keystroke dynamics tracking offers unsurpassed account-sharing identification far beyond the traditional limited success of IP address and login frequency tracking offered by other security solutions in the marketplace.

Chart 1: Tracking of IP addresses fails to identify 60% of Shared Accounts

In a study of 400,000+ login attempts, using IP address and login frequency as the two measures of identifying a shared account, other systems’ methods resulted in one out of every 10 (10%) non-shared accounts being falsely identified as shared and a six out of ten (60%) miss rate of not identifying actual shared accounts.

Installation of Scout for SAFEMLS began in June of 2009 and the results have been overwhelmingly positive. Based on past experience with traditional SAFEMLS implementations, Clareity Security estimated identified account sharing percentages between 15 and 25% of all active user accounts. The results have actually been much higher. Scout for SAFEMLS is currently installed in eleven MLS accounts representing over 125,000 users with average account sharing detection of 32%.

Chart 2: Shared Accounts as identified by Scout for SAFEMLS

Many MLS organizations have recognized account sharing is directly correlated with revenue leakage. In addition to the benefit of protecting valuable MLS information from unauthorized access, MLS organizations also experience a strong return on investment through the increased revenues from new subscribers no longer able to illegitimately access the service.

Beyond identification of account sharing as the first step in fixing the problem, Clareity Security developed an automated remediation management module within Scout for SAFEMLS, which allows the organization to build customized remediation policies for the shared accounts. Varying from stringent, immediate shared account enforcement policies to developing policies intended to initially educate the end user and escalate enforcement for those users remaining non-compliant, Clareity Security works directly with the MLS organization to develop the ‘right’ set of policies. The true power of Scout for SAFEMLS resides in positively identifying shared accounts and then enacting remediation steps against shared accounts while assuring legitimate users are not inconvenienced.

With the on-going revenue assurance opportunity as a stated goal for many MLS organizations, the identified sharing statistics prove a substantial opportunity for revenue recovery and prevention of revenue leakage. The following example of a 5,000 subscriber MLS organization using Scout for SAFEMLS to identify and remediate shared accounts demonstrates this significant revenue opportunity:

Chart 3: Revenue Opportunity for MLS organization with 5,000 subscribers

Based on a typical cost of a MLS subscription of $35 per month, a 5,000-subscriber MLS organization, using Scout for SAFEMLS, will realize an almost immediate growth in revenue through the identification and recapture of shared subscriptions.

As MLS organizations forecast and plan based on subscription base changes, having the appropriate tools to monitor, analyze, and identify revenue leakage is absolutely critical to the on-going success of the organization. Scout for SAFEMLS from Clareity Security is uniquely positioned as the only intelligence-based analytics tool capable of meeting those challenges for the MLS organization.

For additional information visit www.clareitysecurity.com or contact:

Troy Rech, VP of Sales
540-857-0543
Troy.Rech@ClareitySecurity.com